Knightsbridge Car Showroom
A sleek and modern approach to designing a car showroom. Knightsbridge Automotive are known for their luxurious sports car collection. The design reflects the collection of the high-end and fast cars.
Given that the space is intended to be a showroom, the design had to be done in a way where the cars are the center of attention. Rather than the design taking away from the cars it emphasizes them.In result, there are a total of three finish materials throughout the space. A standard white paint, a grey tone paint to compliment the white and to also connect with the grey color of the polished concrete flooring. The lighting strategy in the space is symbolic of two things. The first being the white lines drawn as lanes on the floor on roads.
The second is to signify the notion of speed, given that all the cars are sports cars. The emphasis of the strips of lights on the wall, ceiling and floors create a sense of movement, a sense of speed. At the same time it acts as a unique form of illuminating the cars on display as well as attracting visitors to the cars.